Kristena
Merritt
Website Designer & Digital Content Consultant
(Squarespace + WordPress)
Skills & Experience Snapshot
5+ years of experience managing web content, building pages, and working directly with clients on web projects
MA in Professional & Technical Writing (2018) with strong foundations in UX, usability, editing, and digital communication.
Website designer specializing in Squarespace + WordPress, from full builds to content strategy and consultations.
Proficient with front-end web technologies including HTML, CSS, and progressive-enhancement-based JavaScript
Strong understanding of digital accessibility (WCAG principles, semantic structure, usability best practices)
SEO & AIO knowledgeable, including keyword strategy, content optimization, and readable, user-friendly messaging
Content creation + strategy experience, blending clear communication with modern, conversion-focused design
Social media + digital content support, currently assisting the UA Little Rock Donaghey College of STEM
ABOUT MEM.A. Professional & Technical Writing | User Experience Certified (UXC)
I’m a website designer helping small businesses and creatives build clear, polished, and conversion-friendly websites on Squarespace and WordPress.
(Communication + Technology)
With over five years of hands-on experience managing site content, improving usability, and guiding clients through web projects, I bring both the tech skills and the communication skills to make the process easy.
I currently support UA Little Rock’s Donaghey College of STEM as a social media and digital content assistant, and I also offer consulting, site builds, and content creation for clients who want a beautiful, strategic online presence without the hassle.
Ready to Build a Website That Works for You?
Check out what I offer:
Website Redesigns & Refreshes
Modernize your look, improve usability, and strengthen messaging while keeping what already works.
Full Website Builds (Squarespace + WordPress)
Complete site creation from concept to launch — design, layout, content structure, and on-brand visuals tailored to your goals.
Content Creation & Copywriting
From page copy to microcopy, blog posts, and landing-page messaging — crafted with clarity, personality, and UX in mind.
Content Curation & Cleanup
Reviewing, organizing, and improving your existing content so your site is streamlined, readable, and user-friendly.
Web Accessibility Remediation
Improving structure, readability, and compliance so your site is usable for everyone and aligned with WCAG principles.
Website Maintenance
Updates, tweaks, content uploads, troubleshooting, and general “keep it fresh + functional” care.
Platform Training (WordPress + Squarespace)
One-on-one training sessions so you can confidently manage your own site — updating pages, swapping images, editing menus, and keeping everything fresh without breaking your layout.